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What is a Marketing Funnel

Apr 6

What is a marketing funnel? Why should every marketer use one?

It's a marketing strategy that you use to persuade prospective customers to purchase your product. It's a selling process where visitors come to your website to find information that may solve the issue. You will be able to establish a relationship with each person by making use of certain tools.


This will allow you to understand the needs and wants of every visitor. This will help you give the most accurate information to all your visitors. If you gain the trust of a visitor they are more likely to buy your products. The visitor then becomes a customer.

At some point the majority of customers become very loyal clients who are ready to purchase just about every product that your website promotes. A marketing funnel describes the steps required to convert a person who comes to your site into a customer that will come back to you for future purchases.


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This is the goal that should be achieved. A well-designed funnel will achieve this very quickly.

Your promotional materials are drawing attention of people and leading them to your funnel. They enter the funnel when they fill in the form on your PERSONAL lead capture page. Since no one will sign up on your company's lead capture page, I've said "personal". They want to be leaders and not an organization.

The page for lead capture acts as the entry point into the funnel. By clicking the "Sign Up now" as well as "Enter Here" buttons will allow you to enter a new realm of network marketing.

It's their choice. It's their choice. You've not sold them anything, other than your leadership qualities as a mentor and as someone that can show them how to increase leads and bring more cash into their business.

This is how a typical marketing funnel functions:

The "front-end" The "front-end" is where you create a free offer that will attract and qualify prospective customers who may be interested in buying your product further in the sales funnel. To receive your product for free, join (also called opt-in) and give your name and email address. In turn, you will add them to your mailing list.

You can now add these contacts to your email list so that you can email them with any other offers that are relevant to them.

After sign-up for the free offer you'll be directed to a page that has a low-cost offer, also known as a trip wire offer. This is where they'll be taken to the "backend" of funnel.

If the buyer buys the lowest-priced deal and is accepted, they are taken directly to a similar offer at a more expensive price (commonly known as an Upsell). The person will also be taken to the next offer when they purchase the same offer at a higher price. This can go on for a long period of time.

For more details on how I'm planning my content marketing, check out the link below. https://sites.google.com/view/about-mintbird-reviews/home

For more information, go to this channel.

https://www.youtube.com/channel/UC05wz6MQAasx7KYF2UCHpOw/videos